At my companies, we go out of our way to deliver every client an experience that’s so far beyond what they were expecting that they can’t help but rave about us to their friends.
I hope that has been your experience so far by subscribing to this Marketing Mini Course. And if you’ve chosen to do a headshot session with my team or you hired me for business coaching, I hope that has been your experience working with my company.
You should always strive to “under-promise and over-deliver." That’s what gets people to fall in love with your company and become raving fans.
So this week’s task is to figure out how you can deliver a world-class experience to your clients that is beyond anything they could have ever expected.
What are a few things you can do when someone hires you that are just so amazing that they will fall in love with you, want to work with you again and again, and recommend you to all their friends?
I hope that has been your experience so far by subscribing to this Marketing Mini Course. And if you’ve chosen to do a headshot session with my team or you hired me for business coaching, I hope that has been your experience working with my company.
You should always strive to “under-promise and over-deliver." That’s what gets people to fall in love with your company and become raving fans.
So this week’s task is to figure out how you can deliver a world-class experience to your clients that is beyond anything they could have ever expected.
What are a few things you can do when someone hires you that are just so amazing that they will fall in love with you, want to work with you again and again, and recommend you to all their friends?
MARKETING ACTION STEP 13: How can you be awesome?
Come up with at least 5 things you can do for your clients that will simply blow them away. These should be things that won’t cost you much money or extra time, but that none of your competitors would do for their clients.
About Me
Martin Bentsen, founder of Bentsen Breakthrough Consulting, has spoken numerous times at New York University, has run educational seminars at Actor's Connection on branding and marketing strategies for performers, and has written a 60 page informational book called Get Cast™, focusing on marketing tactics actors can use to find more consistent work. He is a member of both the National Association of Sales Professionals and Sales & Marketing Executives International, two highly acclaimed marketing organizations in the United States.
Martin graduated in 2011 with honors from NYU's Tisch School of the Arts' Film and Television program with a focus on directing and in 2010, he founded City Headshots®, which, according to Yelp, is ranked the top headshot studio in the United States. City Headshots currently employs seven people and has locations in New York, Denver, and Philadelphia. Some of City Headshots’ repeat clients include well known companies such as LinkedIn Corp, Facebook, American Express, and many of its photos have been featured in The New York Times and The Wall Street Journal.
As a business owner who has grown a photography business from zero to half a million dollars per year, Martin not only understands the intricacies of marketing and finding clients, but also what it takes for clients to successfully navigate the marketing world and make themselves memorable. He coaches small business owners one-on-one with their branding, marketing, and operational strategies, and in how they conduct themselves with actual clients.
Martin’s long term goal is to run major business seminars across the country while expanding his City Headshots brand to go international.
Martin graduated in 2011 with honors from NYU's Tisch School of the Arts' Film and Television program with a focus on directing and in 2010, he founded City Headshots®, which, according to Yelp, is ranked the top headshot studio in the United States. City Headshots currently employs seven people and has locations in New York, Denver, and Philadelphia. Some of City Headshots’ repeat clients include well known companies such as LinkedIn Corp, Facebook, American Express, and many of its photos have been featured in The New York Times and The Wall Street Journal.
As a business owner who has grown a photography business from zero to half a million dollars per year, Martin not only understands the intricacies of marketing and finding clients, but also what it takes for clients to successfully navigate the marketing world and make themselves memorable. He coaches small business owners one-on-one with their branding, marketing, and operational strategies, and in how they conduct themselves with actual clients.
Martin’s long term goal is to run major business seminars across the country while expanding his City Headshots brand to go international.